Fac/Subject Matter Expert More Information Page

Thank you for your interest in joining the OnTrackNorthAmerica BrainTrust as a Subject Matter Expert (SME). Upon approval we will place you in the SME BrainTrust according to your work and interests indicated below. As an OTNA Subject Matter Expert you will collaborate with our Organizers in applying what you know to designing and producing State Initiatives and IntelliConferences. Subject Matter Experts are also invited to be Particpating Stakeholders in question and answer rounds (IntelliSysnthesis) that operate during an IntelliConference Series.

Depending on the issues being addressed, OTNA Organizers and Facilitators hold monthly or quarterly one-on-one calls with our SMEs, occasionally bringing together small groups in the same domain via Zoom. As OTNA Initiatives and IntelliConfernces are developed we would invite you to become more involved. The work is voluntary, you may pass on contributing insights at any time.

Who is qualified to be listed as a BrainTrust Subject Matter Expert?

• A high level of professional expertise on a subject
• Ability to present viewpoints and knowledge effectively in wrting and discusssion
• Looks for consensus
• Strives for orderly communication processes
• What is the distinction between an SME an a Champion?
  • SMEs are Individuals who add insightful direction and key recommendations to Initiatives and IntelliConference Series.
  • Champions are individuals who advocate for an approach, idea, and/or a new possibility.
• Do we expect SMEs to agree with OTNA market development strategy and plans for the outcomes of Initiaves and IntelliConferences?

What do we want BrainTrust SMEs to do?

• Be avaialble to OTNA Organizers, Facilitors and Directors to answer questions and advise on issues coming up in Initiatives and IntelliConferences
• Be registered as Participating Stakeholders in relvant Initiatives and IntelliConferences
• Participate in Subject Pages
  • OTNA will soon maintain public and private side Subject Pages on subjects like Electricification, Regulations, Labor, specfic loactions or regions, shortlines, (an infiniate number of subjects)
• Maintain their public user page
  • OTNA will supply each SME a publically accessible user page where they can share their views and publish their white papers, etc
• OTNA maintains a private page for each SME where they can share organizing strategy and issue policy with OTNA Organizers, Facilitators, Directors and other BT SMEs
• We want to enroll SMEs in being pro-active in defining challenges and uncovering breakthroughs on specific subjects

Strategy

• Intitially all BT SMEs will only be required to pay as OTNA Members which is $200 per year.
  • We may provide scholarships to early BT SMEs for purposes of getting the BT SME page populated
• Eventually their will be an additional fee to be listed in the BT SME
  • What do they get for this?
    • Recognition
    • A place to keep their own diverse campaigns organized
    • A place where their campaigns can be linked with other campaigns
    • A place where their campaigns can be promoted to wider circles of interest that they are not able to reach on their own